The digital transformation of the construction industry has the potential to significantly impact both financial and environmental aspects, particularly through the implementation of Building Information Modelling (BIM). This study examines how BIM adoption influences cost efficiency, resource optimization, and sustainability in Latvia’s construction sector, with a specific focus on rural growth initiatives. In rural areas, where infrastructure development faces financial constraints and environmental challenges, BIM can enhance project planning, reduce material waste, and improve lifecycle cost management. By integrating BIM with circular economy principles, construction projects can minimize resource depletion and lower carbon emissions. The study utilizes both qualitative and quantitative methods, incorporating primary data from industry stakeholders and secondary data from academic sources. The findings aim to provide insights into the financial benefits and environmental improvements driven by digital transformation in construction, offering a framework for more efficient and sustainable rural development in Latvia.