Consumer Behaviour Changing: Methods of Evaluation

Trends. Economics and Management 2009
Elīna Gaile-Sarkane, Ieva Andersone

The authors describe different approaches and methods for customer behavior evaluation and analysis.

Keywords
Customer behavior, evaluation, analysis

Gaile-Sarkane, E., Andersone, I. Consumer Behaviour Changing: Methods of Evaluation. Trends. Economics and Management, 2009, Vol.3, No.04, pp.63-71. ISSN 1802-8527.

Publication language
English (en)