Possibilities to Increase Competitiveness in Changeable Environmental Conditions
            50. RTU Starptautiskā zinātniskā konference: konferences rakstu krājums
            2009
            
        
                Kristīne Fedotova,
        
                Ineta Geipele
        
    
            
            
            
            The competitiveness forms both the essential merits and the basic conditions of survival and prosperity of any
business.
The relevant worldwide experience provides a clear evidence to the fact that market and competition are the
major means of propulsion to advance modern economy in its development.Besides, to function effectively,
market is directly dependable on competition and circumstances it is manifested in.
There are four factors that forms competitive advantage – effectiveness, quality, innovation and customers
wants.
            
            
                Keywords
                kompetitiveness, competitive advantage
            
            
            
            
            Fedotova, K., Geipele, I. Possibilities to Increase Competitiveness in Changeable Environmental Conditions. In: 50. RTU Starptautiskā zinātniskā konference: konferences rakstu krājums, Latvia, Rīga, 15-16 October, 2009. Rīga: RTU Izdevniecība, 2009, pp.74-81. ISBN 9789984321738.
            
                Publication language
                Latvian (lv)